Commercial Vehicle News: ProMaster City, Isuzu Veterans Program, and Upfit Expansion
This episode of the CVB Newscast covers three major updates from across the commercial vehicle industry.
First, Ram has announced pricing for the returning 2027 ProMaster City. The midsize van will start at $39,995, including destination fees. It will come in cargo and passenger models when it reaches dealerships in early 2027. Read the full story here.
Next, Isuzu has reached a new milestone for its Veterans Apprenticeship Program. The program helps veterans use their military experience to build careers as commercial truck technicians. As a result, participating dealers can also grow their service teams with skilled workers. Learn more about the program and its recognition by the U.S. Department of Labor.
Finally, Reading Truck Equipment and Masterack are bringing their operations together. The move combines Masterack’s cargo management products with Reading’s upfit, service, and installation network. However, Masterack will continue to operate as its own brand. See the full announcement.
Watch CVB Newscast Episode 15 for a quick look at all three stories. Then, explore more commercial vehicle news, publications, and podcasts at CVBNetwork.com.
