(Work Truck Solutions: Chico, CA) — Ford Pro is boosting its software revenue, parts sales and margins through telematics and digital fleet management subscriptions as it works toward its goal of 20% EBIT from aftermarket activity by 2026.
The commercial vehicle division of Ford saw subscriptions for telematics dashboards and digital fleet management solutions for small and medium businesses nearly double year over year, Ford Pro CFO Navin Kumar said during a presentation today at the J.P. Morgan Automotive Conference in New York.
Those solutions contributed to a 24% overall increase in software subscriptions, which landed at 757,000, and a 24% increase in average monthly revenue per unit, Andrew Frick, interim president of Ford Pro and president of Ford Blue and Ford Model e, said during the July 30 earnings call.
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