Tagged: Will Brogan

Commercial Truck Training / Commercial Vehicle Pro / CVBNetwork / FordPros / Read

Navigating Our Evolving Landscape

As we rapidly approach 2025, our industry finds itself at yet another crossroads, this of technological innovation, shifting customer expectations, and economic challenges. Dealers, fleet managers, and sales professionals must not only adapt to these changes but also leverage them as opportunities to differentiate themselves in a competitive market. Here’s a look at key trends shaping the industry and strategies to stay ahead, especially for those managing sales teams or seeking training to excel in 2025 and beyond. The Role of Artificial Intelligence in Sales...

Coach Ken / Commercial Truck Training / Commercial Vehicle Pro / CVBNetwork / FordPros / Listen / OEMS / Watch

WATCH + LISTEN: Commercial Truck Training | Will Brogan

Steve Henning, Commercial Vehicle Business Network sat down with longtime industry friend and partner Will Brogan, Commercial Truck Training (CTT) powered by One Nexus, to talk about CTT’s transition, the future of the dealership landscape, and how the quickly changing face of technology informs it all.

Coach Ken / Columns / Commercial Truck Training / Commercial Vehicle Pro / CVBNetwork / Ford / FordPros / Read

Commerical Truck Success: The Real Drivers of Your Business

By Will Brogan, Commercial Truck Success, Powered by OneNexus “The only source of knowledge is experience.” – Albert Einstein In today’s competitive market landscape, businesses in every industry are increasingly recognizing the pivotal role that end-users play not just in purchasing decisions, but in shaping the entire product lifecycle. Your effort to establishing meaningful relationships with these end-users – those who drive and utilize your vehicle on the job site – goes beyond customer service and putting out fires; it involves actively seeking and utilizing...