New tools and technologies are disrupting the commercial vehicle and fleet industry, making it essential for dealers, product manufacturers and service providers to get two steps ahead of their customers’ ever-changing needs. 

To do that it takes a broad set of data-driven insights for the 360-degree view of the pressures, concerns, and influences that are driving small, medium and large fleet decisions ranging from EV adoption (or other zero/low emission options), to services such as fleet management, charging, and mobile maintenance. And, of course, each unique vocation has its own set of business environment pressures and changes.  

How can anyone stay on top of all this? Well, it takes an experienced research team to understand not just the questions to ask, but how to identify the right cross section of stakeholders, as well as how many people are statistically enough to create a true picture of what is happening. 

For many years now, the professional team at Escalent, the award-winning data analytics and advisory firm that helps the industry understand human and market behaviors, has helped navigate disruption and business transformation. They have been tapping into the expectations and emotions of those who live and breathe fleet through the Fleet Advisory Hub™ (FAH).

FAH is an innovative, adaptive solution built on a large, ever-expanding audience of commercial vehicle and fleet decision-makers currently representing nearly 12,000 businesses that collectively number over 1,000,000 vehicles—profiled and engaged through different levels and activities.

EXCITING NEWS

Work Truck Solutions and Escalent are excited to announce a collaboration bringing the FAH to Comvoy.com. As a result, the approximately 250,000 unique monthly visitors to Comvoy.com will have the opportunity for their voices to be heard, to share their perspectives with their peers, and to help address current and future challenges they have with their commercial vehicles and services.

Work Truck Solutions CVO, Kathryn Schifferle, explained, “Since both companies are driven to understand where the commercial vehicle and fleet business is today and where it can go tomorrow directly from those living it, we felt that offering Escalent access to our commercial vehicle shoppers on Comvoy.com was a win, win, win situation!”

Escalent’s Vice President, Automotive & Mobility, Dania Rich-Spencer, added, “Over the last 7 years we have been focused on feedback primarily from fleets only. However, now through our partnership with Work Truck Solutions, with Comvoy.com’s expanded reach, we look forward to hearing from all types of stakeholders. Anyone in our industry can join FAH – fleets, manufacturers, distributors, service providers – if you are in the industry, you can invest the 5 minutes it takes to join the community to then be able to provide your views on the status and direction of change for the benefit of both your company, and all in this ecosystem.”

Industry stakeholders who join FAH immediately start receiving Escalent’s ‘Targeted Monitoring’ newsletter that highlights key news and industry trends through year-end 2024. This weekly email, along with monthly summaries, is curated by Escalent’s experts who select, organize and maintain the most important information and news in one easy-to-navigate online collection, to help you separate the signal from the noise. FAH members can also receive monetary incentives, monthly sweepstakes, branded swag, and results on quick industry polls. Take a spin through Escalent’s FAH site to learn even more.

Comvoy and Escalent intend to identify opportunities, test ideas, optimize vision and help inform decision-making. In addition, they offer a standing invitation to the industry to submit questions, suggest topics and request consultation with experts at any time. Simply send an email to info@worktrucksolutions.com. Companies that will own the fleet business of tomorrow are listening to those living it today. Click here to begin participating and enjoying the benefits of the FAH community.