Tagged: Letter from the Editor

Note from the Editor: Opportunities Abound

As we all know, opportunities come in many shapes and sizes. Looking back over the last couple of years, there were many opportunities to talk to your customers, although many of those conversations weren’t quite what you – or your customers – likely wanted. Much of the time, the discussion centered around work trucks and vans you simply didn’t have / couldn’t get (at least not quickly) for them. Rather, you had to talk about the options for ordering, and the time that would take,...

Letter From the Editor: If you Wait, You’ll be Late

If you Wait, You’ll be Late There’s been much talk about what’s changing and what the future of the commercial space will look like. And there are about as many predictions as there are prognosticators. However, one thing is certain – if you stand on the sidelines to see how it all shakes out, you’re going to be too late. Consider this scenario. You get up in the morning and get ready for work. Would you wait until every traffic light on your route was...