Category: Work Truck Week

The Way We Were – Thoughts from Work Truck Week 2024

In the recent past for the automotive world (both commercial and retail), the world of selling was very different. With scarce inventory, customers were clamoring for darn near any vehicle they could get their hands on. And this meant prices that were higher (often significantly so) than usual, along with multiple customers competing for the same vehicle. As a result, many new to the vehicle business thought the process was simply taking an order, frequently from the person willing to pay the highest amount.  Oh,...

WTW24 | Safety Central -A Safe Bet: You Couldn’t Have Missed Booth 5321 at Work Truck Week 2024 Even If You Tried

Was it the carefully aligned, polished vehicles that you spotted from across the floor?  Or the high-tech touch screens, bright lights, and chrome-finished storage solutions you noticed upon closer inspection? Maybe it was the group of onlookers by the high-roof van hypnotized by another smooth ErgoRack demo?  No matter what pulled you into Booth 5321, it wouldn’t have taken long to notice the precise attention to details given to the souped-up vehicles, product displays, and engaging Experts covering the booth. After all, an exhibit at...

Commercial vehicle industry shows up and shows off at Work Truck Week® 2024 

Record-setting event brings together 15,790 attendees, 536 exhibitors FARMINGTON HILLS, Mich. (March 18, 2024) — Work Truck Week® continues to grow. A verified 15,790 industry professionals from 29 countries and all 50 U.S. states gathered March 5–8 at Indiana Convention Center in Indianapolis for Work Truck Week 2024, breaking last year’s attendance record of 14,885. Work Truck Show exhibit space was sold out, with 536 companies filling the exhibit hall and New Exhibitor Pavilion with the latest commercial vehicles, equipment and technology.              Work Truck Week is...


Jake Obert, Senior Director of Sales and Kim Mathers, Vice President Product Marketing and Strategy, REE Automotive sat down with us the last day of Work Truck Week 2024 and discussed the P7C Cab Chassis, first time showing in the USA, as well as the highlights from their attendance!


Kaitlyn Deleary, Assistant Marketing Director and Clay Okabayashi, Director of Sales at Mullen Automotive sat down on the last day of Work Truck Week 2024 to showcase new and existing products and highlight the needs to come out to shows. Be sure to check out Mullen on NuPropel!

Daimler Truck North America’s First Battery-Electric Freightliner eM2 Box Trucks Hit the Road

PORTLAND, Ore. (March 14, 2024) — Daimler Truck North America LLC (DTNA) announces the delivery of its first battery-electric Freightliner eM2 trucks, after the start of series production of the medium-duty electric vehicles at the end of 2023. The Freightliner eM2, manufactured at DTNA’s plant in Portland, Oregon, has since been distributed to customers across the country. PITT OHIO, a leading transportation, warehouse, and logistics services company, is the first to deploy the eM2. The two Freightliner eM2 Class 7 trucks, which PITT OHIO is integrating...

LISTEN: WTW24 | MOTIV PS | Jim Castelaz

Kristean von der Heiden, met up with Jim Castelaz , Founder and Chief Technology and Revenue Officer, Motiv PS at the 2024 Work Truck Week – Last year was such a great podcast, we sought out a recap of Motiv PS’ last year and more from Jim on why it is so important to come to Work Truck Week.

WATCH + LISTEN: WTW24 | Your Digital Toolkit for Success | Work Trucks Solutions Fireside Chat

The Fireside chat, “- Your Digital Toolkit for Success” with Work Truck Solutions at 2024 Work Truck Week– with industry experts Jim Press, Kathryn Schifferle, AJ Hewitson,  Alicia Von Bokel, and Rene St.Hilaire! The panel discussed issues relevant to commercial sales, with a range of fantastic topics covered- Struggles with CRMs and the ever looming “Back to Normal” after the Covid pandemic flipped the supply and demand model were just of a few of many. was glad to have been covering the event- A definitively important tool in our industry toolbox!

WATCH + LISTEN: WTW24 | U.S. Upfitters, a Division of Driverge | Feature Focus

Dan Shelhamer, Vice President of Sales at U.S. Upfitters, a Division of Driverge speaks with Sean Meredith, Director of Business Development, Driverge and Kristean von der Heiden, at the 2024 Work Truck Week in regards to US Upfitters solutions for smaller vehicles and their impressive locks.

WATCH + LISTEN: WTW24 | Driverge Vehicle Innovations | Merging Strengths

Sean Meredith, Director of Business Development, Driverge and Dan Shelhamer, Vice President of Sales at U.S. Upfitters, a Division of Driverge, reflected on Driverge/US Upfitter’s merger with Kristean von der Heiden, at the 2024 Work Truck Week. Sean goes on to speak to the Driverge’s upfits for smaller vehicles to fill the void the lack of smaller work truck vehicles from the OEMS.