Category: Reading

WATCH + LISTEN: WTW24 | READING TRUCK + EAVX | John Stuck + Janet Pengelly

John Stuck, Product Manager, Reading Truck and Janet Pengelly, Technology Chief Engineer, EAVX (JB Poindexter & Co) discuss the collaboration between Reading Truck and its flagship service body, the Classic II, with product innovations from other JB Poindexter Co. business units EAVX,  LEER and Masterack with Kristean von der Heiden, CVBNetwork.com at the 2024 Work Truck Week show.Don’t forget to plan for 2025 Work Truck Week! https://www.readingtruck.com/ https://www.eavxco.com/

WTW24: Morgan Olson and EAVX celebrate development milestone in next-generation PROXIMA step van with Freightliner Custom Chassis Corp.

Innovation-focused business unit of JB Poindexter makes inaugural appearance at NTEA’s premier industry event STURGIS, Mich.–(BUSINESS WIRE)–Morgan Olson, LLC (Morgan Olson) has achieved another innovation milestone in developing the next-generation walk-in step van: Proxima. This version of Proxima has evolved with a new, radically streamlined body design by J.B. Poindexter & Co., Inc. d/b/a EAVX (EAVX) – the innovation hub for J.B. Poindexter & Co., Inc. (JBPCO). The next-generation step van Proxima features a number of innovative body design highlights from Morgan Olson, including: Inside...

Reading Truck Announces the Acquisition of General Truck Body

READING, Pa.–(Business Wire)–The Reading Truck Group, LLC (Reading Truck) announced that it has acquired General Body Manufacturing Company (DBA: General Truck Body). General Truck Body, a current Reading distributor, is a well-established south-central manufacturer and upfitter of work truck bodies, equipment and custom engineered trucks with three locations in Texas and one in Kentucky. The acquisition of General Truck Body increases the total number of Reading Truck locations to 28 facilities nationwide. Founded in Kansas City, Missouri, in the early 1900’s, Morris Levitch expanded General...

Navigating Networks: Building Valuable Connections in the Work Truck Industry

Those who have been around the work truck industry for decades may remember simpler times when solid craftsmanship, handshakes, and print ads were all that was needed to thrive in this business. Because of technological advancements, the world has grown tremendously bigger and smaller at the same time. To remain dynamic in the ever-changing landscape of the work truck industry, success often hinges on the ability to forge meaningful connections and lasting partnerships. Know the players In the complex work truck industry, we are a...

Reading Truck Open Houses from East to West

Following their rebranding launch, Reading Truck was excited to showcase their facilities, products and services by holding open houses at six Reading Truck centers on the East and West Coasts. Hosting its valued customers and dealers, Reading highlighted their breadth of capabilities and services. “The open houses were a great way to connect with our customers and discuss how we can continue to support their evolving needs,” explained Jason Connell, President, Reading Truck Center. The open houses presented Reading Truck’s full line-up of its latest...

THE TOOLBOX NEWS: READING TRUCK 24TH ANNUAL CUSTOMER APPRECIATION EVENT

READING TRUCK 24TH ANNUAL CUSTOMER APPRECIATION EVENT Reading Truck was in full SWING on Tuesday, October 3rd for their 24th Annual Customer Appreciation Golf Outing and Product Showcase. The local event took place on a beautiful day at Foxchase Golf Club in Stevens, PA. Customers, vendors and team members were greeted with a showcase of products from Reading Truck, as well as representatives from Leer and Masterack before being sent off to enjoy an afternoon to hone their golf skills. After dinner, they recognized those...

Reducing Downtime with Mobile Field Service

One of your operators accidentally drives over their crane remote on the jobsite while the crane is suspended in the air. The tailgate release on your dump body is malfunctioning in the middle of a landscaping project. Your work truck’s electric inverter will not power up, leaving you without 110V in the field. Repairs take time. And time is money. When your business depends on fully operational work trucks, you benefit greatly from having access to mobile field services, and their ability to meet you...

The Reading Truck Group Signs an Agreement to Acquire Mastercraft Truck Equipment; Furthers Expansion West With Two Additional Truck Centers

READING, Pa.–(BUSINESS WIRE)–The Reading Truck Group announced today it has signed an agreement to acquire Colorado-based Mastercraft Truck Equipment, a commercial truck and van solutions provider. With two locations in Colorado, the acquisition of the privately owned Mastercraft Truck Equipment, furthers Reading Truck’s growth strategy; and positions the company with 24 Reading Truck locations nationwide. “Established in 1983, Mastercraft has been providing exceptional upfitting and parts services to its work truck and van body customers for close to forty years. They have an excellent reputation...